May 2011
4 posts
5 tags
Miru8691 - A Burger At Its Best
Last night, the /excelamktg team had the most amazing dinner at Miru8691, a new client of ours. Tucked away in the corner of a strip mall in Beverly Hills, the place is hard to find but is so worth the struggle. Once we walked in and saw the eclectic vibe, we knew we were in for a great night! We all went in knowing that we just had to try “the best burger in LA”, but it was hard to...
6 tags
#MomsBeautyTips
Last week in honor of Mother’s Day, the /excelamktg team launched a Twitter hashtag campaign for one of our clients, Face Place. For two days only, followers were asked to tweet tips that they learned from their mom, anything relating to skincare, beauty, makeup, hair & health - using the hashtag #MomsBeautyTips.
Throughout the two days, select...
5 tags
iPhone Apps That Moms Will Love
Happy Mother’s Day weekend to all the great moms out there! If you’re a mom on the move, here are some useful iPhone apps to help you out.
Grocery Gadget - Shopping List
A great app that lets you simplify and manage your shopping lists. You can name your own categories, specify brand names, add images, note coupons and add your own notes. It even remembers the order you’re...
4 tags
Check (in), please! Foursquare & Facebook Places
Location-based services, like Foursquare and Facebook Places, allow users to share and connect with others based on their current locations. “Checking-in” usually occurs via smartphones and venues typically include businesses like restaurants, bars, stores, etc. Once you’ve checked-in, your location is then broadcasted to your online friends. Now the question is, what platform do...
April 2011
8 posts
QR - The Codes of The Future
Also known as the “barcode on steroids”, you can easily scan a QR code with your smartphone and instantly stay connected with the desired content of your choice. We all want immediate access to what’s relevant and QR codes make that possible! From sharing LinkedIn accounts to “liking” Facebook pages, expect to see QR codes everywhere this year.
We placed QR codes on...
6 tags
GET SMART We were really excited to see one of our clients, Face Place, mentioned in an article written by Mashable Associate Editor Erica Swallow. The article, “5 Quick Ways To Liven Up Your Twitter Stream”, is a great guide in helping you make your Twitter content more valuable and dynamic for followers.
For Face Place, we are the “content strategists” and write daily...
4 tags
4 Ways To Be "Green" Online
HAPPY EARTH DAY! Today we are reminded to take some time and do something good for the planet. Planting trees and biking to work are great, but there are other, less “hands on” approaches that have just the same impact and can be done from the comfort of your own home. Here are a few ways to adopt an eco-friendly lifestyle online!
1. Send eCards: Save paper and CO2 emissions by...
5 tags
DIY: TWEET TIPS
Over 1 BILLION tweets are published every week which makes it increasingly difficult for brands to catch the attention of their Twitter followers.
I’ve complied 5 basic guidelines to help you create content that will rise above the noise.
1. Know Who Your Audience Is You want the information you share to appeal to your audience, not to you! Too much self-promoting is a bore (hint to...
6 tags
Safe & Stylish
With the recent launch of the iPad 2, iPad cases are becoming just as popular as the iPad itself - and just as pricey! Top-notch designers including Oscar de la Renta, Louis Vuitton, Chanel, Gucci, Burberry and Marc Jacobs have created ultra chic cases to keep your iPad both safe and stylish.
How much would you shell out for a designer iPad case?
Oscar de la Renta: $290
Gucci: $290
...
Google That $#!*
Join the /excelamktg team as we discuss all things Google at our latest event, Google That $#!*
WHO: Led by the /excelamktg team!
WHAT: A night of Google tips & tricks with delicious refreshments and a raffle for a FREE Twitter background design
WHEN: Thursday, April 28th at 7:00pm
WHERE: Esprit Marina del Rey
WHY: Learn social media concepts to help grow...
6 tags
DEAL OF THE DAY
In case you missed it, we had three clients appear this morning on the Today Show segment “Jill’s Steals & Deals” for a 24-hour mega sale event! With discounts of 70% off or more, Excela Creative had to build “unbreakable” shopping carts to withstand the abundance of volume for this deal of a lifetime event.
Take a peek at these unbelievable deals and get in on...
7 tags
Beauty & Bonding
Last night we had an amazing evening at the Totally Fabulous Females bash at Juan Juan Salon in Beverly Hills. The night was filled with networking, hair treatments, cupcakes and of course, champagne! We met some really great people, including event host/success coach Amy Applebaum. We’re now looking forward to seeing some familiar faces at our next event, Google That $#!*, later this...
March 2011
4 posts
6 tags
J-Lo Gets Off The Block & Onto Facebook...
Calling all J-Lo fans! Jenny from the block announced today that Facebook fans have the opportunity to get her newest single, “I’m Into You”, featuring Lil Wayne, BEFORE it’s official April 5 release date. How? Fans can “unlock” the song on her official Facebook page by clicking “Like”. Once the “Love Meter” reaches it’s max, the song will be released on iTunes.
And wait, there’s more. As an extra...
3 tags
WTF WAS THAT!? WORST MUSIC VIDEOS EVER
13-year-old Rebecca Black’s single, “Friday,” has been universally panned as the worst song ever on the internet. With more than 34 million views on Youtube and counting, it seems people can’t get enough of the annoyingly addictive viral video. If you haven’t seen it yet, watch it here at your own risk!
In honor of Ms. Black, we’ve compiled a list of our all-time favorite...
2 tags
MKTG: STATUS UPDATE
Take a glimpse into our world this week…
WELCOME, ASHLEY! This week we welcome the newest member of our team, Ashley C.! Ashley previously worked at CoutureCandy.com and I can’t wait to see what creative ideas she will bring to the mix. Plus, it’s nice not to be known as the ‘new’ girl around the office anymore.
FASHION BASH Us mktg girls love our...
3 tags
UMAMIBURGER.COM LAUNCH
Our rockstar creative department just launched Umami Burger’s new website! Umami is an uber-delicious, gourmet burger joint with 4 locations in Los Angeles and many more to come. Make sure to stop by and try their signature “Umami Burger,” which was named GQ’s Burger of the Year. If you’re feeling super naughty, their cheesy tater tots are to die for.
We created unique pages for each of...